\u5728\u767e\u5ea6\u7b97\u6cd5\u6301\u7eed\u8fed\u4ee3\u7684\u80cc\u666f\u4e0b\uff0c\u6570\u636e\u663e\u793a\uff0c\u79fb\u52a8\u7aef\u9875\u9762\u8df3\u51fa\u7387\u8d85\u8fc770%\u7684\u7f51\u7ad9\uff0c\u5176\u81ea\u7136\u641c\u7d22\u6392\u540d\u5e73\u5747\u4e0b\u964d42%\u3002\u672c\u6587\u57fa\u4e8e\u767e\u5ea6\u6700\u65b0\u53d1\u5e03\u7684\u300a\u79fb\u52a8\u7aef\u7528\u6237\u4f53\u9a8c\u767d\u76ae\u4e66\u300b\u548c\u767e\u5ea6\u641c\u7d22\u8d28\u91cf\u6307\u6570\u62a5\u544a\uff0c\u7ed3\u5408300+\u4f01\u4e1a\u5b98\u7f51\u4f18\u5316\u6848\u4f8b\uff0c\u7cfb\u7edf\u5982\u4f55\u901a\u8fc7\u79d1\u5b66\u8bbe\u8ba1\u7684\u9996\u9875\u5b9e\u73b0SEO\u4ef7\u503c\u4e0e\u5546\u4e1a\u76ee\u6807\u7684\u534f\u540c\u63d0\u5347\u3002<\/p>\n
\u4e00\u3001\u767e\u5ea6SEO\u9996\u9875\u4f18\u5316\u7684\u5e95\u5c42\u903b\u8f91\u91cd\u6784
\n\uff081\uff09\u641c\u7d22\u610f\u56fe\u56fe\u8c31\u5206\u6790\u6a21\u578b
\n\u767e\u5ea6\u667a\u80fd\u4e91\u6570\u636e\u663e\u793a\uff0cQ2\u7528\u6237\u641c\u7d22”\u7f51\u7ad9\u8bbe\u8ba1”\u7684\u610f\u56fe\u5206\u5e03\u5448\u73b0\u663e\u8457\u53d8\u5316\uff1a\u5de5\u5177\u7c7b\u67e5\u8be2\u5360\u6bd4\u4ece35%\u964d\u81f318%\uff0c\u800c\u573a\u666f\u5316\u89e3\u51b3\u65b9\u6848\u7c7b\u54a8\u8be2\u589e\u957f217%\u3002\u8fd9\u610f\u5473\u7740\u9996\u9875\u8bbe\u8ba1\u5fc5\u987b\u6784\u5efa”\u9700\u6c42-\u573a\u666f-\u89e3\u51b3\u65b9\u6848”\u7684\u4e09\u5c42\u610f\u56fe\u6620\u5c04\u4f53\u7cfb\u3002<\/p>\n
\uff082\uff09E-E-A-T\u7b97\u6cd5\u6743\u91cd\u673a\u5236
\n\u6839\u636e\u767e\u5ea6\u641c\u7d22\u8d28\u91cf\u56e2\u961f\u62ab\u9732\uff0c\u4e13\u5bb6\u6027(Expertise)\u3001\u6743\u5a01\u6027(Authority)\u3001\u53ef\u4fe1\u5ea6(Trustworthiness)\u3001\u7ecf\u9a8c\u503c(Experience)\u7684\u7b97\u6cd5\u6743\u91cd\u6743\u91cd\u63d0\u5347\u81f3\u603b\u8bc4\u5206\u768458%\u3002\u8fd9\u8981\u6c42\u9996\u9875\u5fc5\u987b\u5177\u5907\uff1a
\n– \u4e0d\u5c11\u4e8e3\u4f4d\u884c\u4e1a\u8ba4\u8bc1\u4e13\u5bb6\u80cc\u4e66
\n– \u5305\u542b\u81f3\u5c112\u4e2a\u6743\u5a01\u884c\u4e1a\u767d\u76ae\u4e66\u4e0b\u8f7d\u5165\u53e3
\n– \u5c55\u793a\u4f01\u4e1a\u8fd13\u5e74\u670d\u52a1\u6848\u4f8b\u6570\u636e<\/p>\n
\uff083\uff09\u591a\u7aef\u9002\u914d\u7684\u7011\u5e03\u6d41\u5e03\u5c40
\n\u767e\u5ea6\u79fb\u52a8\u751f\u6001\u62a5\u544a\u6307\u51fa\uff0c\u91c7\u7528\u81ea\u9002\u5e94\u7011\u5e03\u6d41\u7ed3\u6784\u7684\u7f51\u7ad9\uff0c\u5176\u79fb\u52a8\u7aef\u505c\u7559\u65f6\u957f\u63d0\u53471.8\u500d\u3002\u5efa\u8bae\u91c7\u7528\u4e09\u7ea7\u5d4c\u5957\u7ed3\u6784\uff1a
\n\u4e00\u7ea7\u6a21\u5757\uff1a\u9876\u90e8\u641c\u7d22\u680f+\u54c1\u724c\u6807\u8bc6+\u667a\u80fd\u63a8\u8350\u5165\u53e3
\n\u4e8c\u7ea7\u6a21\u5757\uff1a\u6838\u5fc3\u670d\u52a1\u533a\uff08\u4e0d\u8d85\u8fc73\u4e2a\u6a21\u5757\uff09
\n\u4e09\u7ea7\u6a21\u5757\uff1a\u670d\u52a1\u573a\u666f\u5316\u89e3\u51b3\u65b9\u6848\uff08\u91c7\u7528\u5361\u7247\u5f0f\u4ea4\u4e92\uff09<\/p>\n
\u4e8c\u30017\u5927\u767e\u5ea6SEO\u53cb\u597d\u578b\u9996\u9875\u8bbe\u8ba1\u8981\u7d20
\n\uff081\uff09\u52a8\u6001\u5173\u952e\u8bcd\u77e9\u9635\u5e03\u5c40
\n\u5efa\u8bae\u6784\u5efa”\u6838\u5fc3\u8bcd+\u957f\u5c3e\u8bcd+\u573a\u666f\u8bcd”\u7684\u7acb\u4f53\u5e03\u5c40\u6a21\u578b\uff1a
\n– \u6838\u5fc3\u8bcd\uff1a\u6bcf\u5c4f\u81f3\u5c11\u51fa\u73b01\u6b21\uff08\u5efa\u8bae\u5bc6\u5ea68-12%\uff09
\n– \u957f\u5c3e\u8bcd\uff1a\u91c7\u7528\u52a8\u6001\u6807\u7b7e\u4e91\u5f62\u5f0f\uff08\u6bcf\u5468\u66f4\u65b0\uff09
\n– \u573a\u666f\u8bcd\uff1a\u901a\u8fc7\u4ea4\u4e92\u5f0f\u7b5b\u9009\u7ec4\u4ef6\u5c55\u793a\uff08\u5982”\u6839\u636e\u884c\u4e1a\u9009\u62e9”\uff09<\/p>\n
\uff082\uff09\u7ed3\u6784\u5316\u6570\u636e\u57cb\u70b9\u8bbe\u8ba1
\n\u6839\u636e\u767e\u5ea6\u7edf\u8ba14.0\u7248\u672c\u8981\u6c42\uff0c\u9996\u9875\u9700\u5b8c\u6210\u4ee5\u4e0b\u6570\u636e\u6807\u8bb0\uff1a
\n– \u670d\u52a1\u6a21\u5757\uff1a\u6dfb\u52a0 schema\/Service \u7684JSON-LD\u6807\u7b7e
\n– \u6848\u4f8b\u5c55\u793a\uff1a\u5d4c\u5165 schema\/Project \u6807\u8bb0
\n– \u4e0b\u8f7d\u5165\u53e3\uff1a\u914d\u7f6e schema\/DownloadAction<\/p>\n
\uff083\uff09\u667a\u80fd\u52a0\u8f7d\u52a0\u901f\u65b9\u6848
\n\u5b9e\u6d4b\u6570\u636e\u663e\u793a\uff0c\u9996\u5c4f\u52a0\u8f7d\u65f6\u95f4\u8d85\u8fc72.1\u79d2\u7684\u9875\u9762\uff0c\u8df3\u51fa\u7387\u5c06\u589e\u52a0120%\u3002\u5efa\u8bae\u91c7\u7528\uff1a
\n– \u9884\u52a0\u8f7d\u6280\u672f\uff1a\u5bf9\u6838\u5fc3\u5185\u5bb9\u63d0\u524d\u5efa\u7acb\u8d44\u6e90\u9884\u53d6
\n– CDNs\u5206\u7ea7\u914d\u7f6e\uff1a\u9759\u6001\u8d44\u6e90\u4e0e\u52a8\u6001\u5185\u5bb9\u5206\u79bb\u5b58\u50a8
\n– \u56fe\u7247\u61d2\u52a0\u8f7d\uff1a\u7ed3\u5408\u767e\u5ea6\u56fe\u7247\u667a\u80fd\u538b\u7f29\u6280\u672f\uff08\u53ef\u538b\u7f29\u738762%\uff09<\/p>\n
\uff084\uff09\u573a\u666f\u5316\u5bfc\u822a\u4f53\u7cfb\u91cd\u6784
\n\u57fa\u4e8e\u767e\u5ea6\u641c\u7d22”\u7f51\u7ad9\u5bfc\u822a\u4f18\u5316\u6307\u5357”\uff0c\u63a8\u8350\u91c7\u7528\u4e09\u7ea7\u5bfc\u822a\u7ed3\u6784\uff1a
\n\u4e00\u7ea7\u5bfc\u822a\uff1a\u670d\u52a1\u7c7b\u76ee\uff08\u4e0d\u8d85\u8fc75\u4e2a\uff09
\n\u4e8c\u7ea7\u5bfc\u822a\uff1a\u89e3\u51b3\u65b9\u6848\uff08\u6309\u884c\u4e1a\/\u573a\u666f\u5212\u5206\uff09
\n\u4e09\u7ea7\u5bfc\u822a\uff1a\u6210\u529f\u6848\u4f8b\uff08\u6309\u884c\u4e1a\/\u6210\u679c\u5c55\u793a\uff09<\/p>\n
\uff085\uff09\u6743\u5a01\u5185\u5bb9\u690d\u5165\u7b56\u7565
\n\u9700\u6ee1\u8db3\u767e\u5ea6”\u5185\u5bb9\u8d28\u91cf\u8bc4\u5206”\u76843\u9879\u786c\u6027\u6307\u6807\uff1a
\n– \u6bcf\u6708\u66f4\u65b0\u22653\u7bc7\u884c\u4e1a\u767d\u76ae\u4e66\u89e3\u8bfb
\n– \u8bbe\u7f6e\u4e13\u5bb6\u4e13\u680f\uff08\u5c55\u793a\u804c\u79f0\/\u8ba4\u8bc1\u4fe1\u606f\uff09
\n– \u96c6\u6210\u767e\u5ea6\u6587\u5e93API\uff08\u63d0\u4f9b\u6587\u6863\u4e0b\u8f7d\uff09<\/p>\n
\uff086\uff09A\/B\u6d4b\u8bd5\u4f18\u5316\u673a\u5236
\n\u5efa\u7acb”\u6570\u636e\u770b\u677f+\u81ea\u52a8\u5316\u6d4b\u8bd5”\u53cc\u9a71\u52a8\u4f53\u7cfb\uff1a
\n– \u642d\u5efa\u767e\u5ea6\u7edf\u8ba14.0\u7684\u5b9e\u65f6\u8f6c\u5316\u76d1\u63a7
\n– \u6bcf\u5468\u8fdb\u884c\u81f3\u5c112\u7ec4\u9875\u9762\u5143\u7d20\u6d4b\u8bd5
\n– \u91cd\u8981\u6539\u7248\u9700\u7ecf\u8fc77\u5929AB\u6d4b\u8bd5\u5468\u671f<\/p>\n
\uff087\uff09\u4fe1\u4efb\u80cc\u4e66\u53ef\u89c6\u5316\u8bbe\u8ba1
\n\u9700\u5305\u542b\u4ee5\u4e0b\u8ba4\u8bc1\u6807\u8bc6\uff1a
\n– \u767e\u5ea6\u8ba4\u8bc1\u6807\u8bc6\uff08\u9700\u5ba1\u6838\u901a\u8fc7\uff09
\n– \u884c\u4e1a\u8d44\u8d28\u8bc1\u4e66\uff08\u5c55\u793a\u626b\u63cf\u4ef6\uff09
\n– \u5ba2\u6237\u8bc4\u4ef7\u7cfb\u7edf\uff08\u96c6\u6210\u767e\u5ea6\u8bc4\u4ef7API\uff09
\n– \u670d\u52a1\u4fdd\u969c\u627f\u8bfa\uff08\u901a\u8fc7\u767e\u5ea6\u6cd5\u5f8b\u9a8c\u8bc1\uff09<\/p>\n
\u4e09\u3001\u5178\u578b\u884c\u4e1a\u4f18\u5316\u6848\u4f8b
\n\uff081\uff09\u6559\u80b2\u884c\u4e1a\u6848\u4f8b\uff1a\u67d0\u804c\u4e1a\u6559\u80b2\u5e73\u53f0\u901a\u8fc7\u4ee5\u4e0b\u6539\u9020\u5b9e\u73b0SEO\u8f6c\u5316\u7387\u63d0\u5347230%
\n– \u9996\u5c4f\u5d4c\u5165”\u6559\u80b2\u90e8\u8d44\u8d28\u67e5\u8be2”\u5165\u53e3
\n– \u670d\u52a1\u6a21\u5757\u91c7\u7528”\u95ee\u9898-\u65b9\u6848”\u5bf9\u6bd4\u7ed3\u6784
\n– \u6bcf\u5468\u66f4\u65b0\u884c\u4e1a\u653f\u7b56\u89e3\u8bfb\u4e13\u680f
\n– \u96c6\u6210\u767e\u5ea6\u8bfe\u5802\u76f4\u64ad\u7cfb\u7edf<\/p>\n
\uff082\uff09\u7535\u5546\u884c\u4e1a\u6848\u4f8b\uff1a\u67d0\u7f8e\u5986\u5e97\u94fa\u901a\u8fc7\u4f18\u5316\u5b9e\u73b0\u641c\u7d22\u6d41\u91cf\u589e\u957f480%
\n– \u9996\u5c4f\u8bbe\u7f6e”\u767e\u5ea6\u5065\u5eb7\u8ba4\u8bc1”\u5fbd\u7ae0
\n– \u4ea7\u54c1\u5c55\u793a\u91c7\u7528”\u6210\u5206+\u4e13\u5bb6\u70b9\u8bc4”\u7ed3\u6784
\n– \u96c6\u6210\u767e\u5ea6\u5730\u56feLBS\u670d\u52a1
\n– \u5efa\u7acb\u7528\u6237\u8bc4\u4ef7\u7cfb\u7edf\uff08\u65e5\u5747\u65b0\u589e\u8bc4\u4ef715+\uff09<\/p>\n
\uff083\uff09\u672c\u5730\u670d\u52a1\u6848\u4f8b\uff1a\u67d0\u5bb6\u653f\u516c\u53f8\u901a\u8fc7\u4ee5\u4e0b\u4f18\u5316\u63d0\u5347\u5230\u5e97\u8f6c\u5316\u7387215%
\n– \u9996\u5c4f\u5d4c\u5165”\u767e\u5ea6\u5730\u56fe3.0″\u5b9a\u4f4d\u670d\u52a1
\n– \u670d\u52a1\u6d41\u7a0b\u53ef\u89c6\u5316\uff083D\u4ea4\u4e92\u5f0f\u5c55\u793a\uff09
\n– \u5c55\u793a\u767e\u5ea6\u4fe1\u7528\u5206\u2265650\u7684\u8ba4\u8bc1\u6807\u8bc6
\n– \u96c6\u6210\u767e\u5ea6\u4f01\u4e1a\u53f7\u5373\u65f6\u6c9f\u901a\u7cfb\u7edf<\/p>\n
\u56db\u3001\u767e\u5ea6SEO\u9996\u9875\u8bbe\u8ba1\u7684\u907f\u5751\u6307\u5357
\n\uff081\uff09\u5e38\u89c1\u8fdd\u89c4\u70b9\uff1a
\n– \u5173\u952e\u8bcd\u5806\u780c\uff08\u5355\u5c4f\u8d85\u8fc7\u6838\u5fc3\u8bcd\u5bc6\u5ea615%\uff09
\n– \u79fb\u52a8\u7aef\u5e7f\u544a\u4f4d\u8d85\u8fc7\u603b\u9762\u79ef30%
\n– \u52a8\u6001\u5185\u5bb9\u52a0\u8f7d\u65f6\u95f4\u8d85\u8fc74\u79d2
\n– \u672a\u5907\u6848\u57df\u540d\u8bbf\u95ee\uff08\u9700ICP\u5907\u6848\u53f7\u5c55\u793a\uff09<\/p>\n
\uff082\uff09\u8d28\u91cf\u8bc4\u5206\u6807\u51c6\uff1a
\n– \u7ed3\u6784\u6e05\u6670\u5ea6\uff0820%\uff09
\n– \u5185\u5bb9\u6743\u5a01\u6027\uff0825%\uff09
\n– \u7528\u6237\u4f53\u9a8c\uff0835%\uff09
\n– \u6280\u672f\u4f18\u5316\uff0820%\uff09<\/p>\n
\uff083\uff09\u767e\u5ea6\u5b98\u65b9\u5ba1\u6838\u673a\u5236\uff1a
\n– \u6bcf\u6708\u81ea\u52a8\u62bd\u68c0\uff08\u9891\u7387\u22652\u6b21\uff09
\n– \u624b\u52a8\u7533\u8bc9\u5468\u671f\uff087-15\u5de5\u4f5c\u65e5\uff09
\n– \u4e25\u91cd\u8fdd\u89c4\u5904\u7f6e\uff0824\u5c0f\u65f6\u4e0b\u7ebf\uff09<\/p>\n
\u4e94\u3001\u6301\u7eed\u4f18\u5316\u5b9e\u65bd\u8def\u5f84
\n\u5efa\u8bae\u5efa\u7acb”\u53cc\u5468\u8fed\u4ee3+\u6708\u5ea6\u590d\u76d8”\u673a\u5236\uff1a
\n\uff081\uff09\u6570\u636e\u76d1\u63a7\u4f53\u7cfb\uff1a
\n– \u767e\u5ea6\u7edf\u8ba14.0\uff08\u6838\u5fc3\u6307\u6807\uff09
\n– \u767e\u5ea6\u641c\u7d22console\uff08SEO\u4e13\u9879\uff09
\n– Google Analytics\uff08\u591a\u7ef4\u5ea6\u4ea4\u53c9\u9a8c\u8bc1\uff09<\/p>\n
\uff082\uff09\u4f18\u5316\u5de5\u4f5c\u6d41\uff1a
\n\u7b2c1\u5468\uff1a\u7528\u6237\u8def\u5f84\u5206\u6790
\n\u7b2c2\u5468\uff1a\u9875\u9762\u6027\u80fd\u4f18\u5316
\n\u7b2c3\u5468\uff1a\u5185\u5bb9\u66f4\u65b0\u8fed\u4ee3
\n\u7b2c4\u5468\uff1aA\/B\u6d4b\u8bd5\u9a8c\u8bc1<\/p>\n
\uff083\uff09\u6548\u679c\u8bc4\u4f30\u6807\u51c6\uff1a
\n– \u641c\u7d22\u6d41\u91cf\u589e\u957f\u7387\uff08\u226515%\/\u6708\uff09
\n– \u9996\u5c4f\u8df3\u51fa\u7387\uff08\u226445%\uff09
\n– \u8f6c\u5316\u6210\u672c\u4e0b\u964d\uff08\u226520%\uff09
\n– \u81ea\u7136\u6392\u540d\u7a33\u5b9a\u6027\uff08\u6ce2\u52a8\u22643\u4f4d\uff09<\/p>\n
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